More today than ever, video editing for real estate is indispensable because most sellers and agents are looking for videos to promote their listings. However, in the real estate video industry, where there is a lot of competition, there are some things you can do to make sure you are one of the first they approach. Here is a list of 10 ways you can win more real estate video work and stay ahead of your competition.    

10 Ways to Win More Real Estate Video Work

1. Show your expertise: One always has to showcase their talent in every way as a real estate video editor. Always try and position yourself as an expert. Make sure you are accessible and flexible to the client’s needs. This is an industry that has a lot of competition. The more expertise you showcase the better the chances that you will have a piece of the pie. Also, showcase your journey so people can buy into not just your work but also get an insight into you and how you work. 
2. Learn the latest technologies: Technologies, as you know, are constantly evolving, especially when you are into real estate video editing services. You, therefore, have to evolve with it. Creating a real estate video is a complex and elaborate process. Your end-user of the video will in all likelihood take the due diligence to research about the latest and ask you if you can do that. Therefore, ensure you are equipped with the knowledge and the know-how of the latest stuff. Most people are usually willing to invest in an expert.
3. Have samples ready: When reaching out to new clients you must carry samples of videos that you have created and edited. For instance, if it is a luxury property then certainly carrying any documentary-style sample helps. However, if your client wants to create a video for a smaller-size home then this kind of sample would not help them. A slide show sample is also an effective tool to carry with you. Always make sure you have a range of samples depending on the end user’s need.
4. Network with your friends: Make friends with your clients. More often than not, your good work helps you win more clients. So, ensure you talk to your clients, deliver the goods and have them recommend your name. Knowing that word of mouth advertising is still one of the most effective ways of marketing. Also, do not be shy to tell other friends and family about your video editing for the real estate business and encourage them to share with others.
5. Spend on digital marketing: A lot of real estate video editors that are making clients are getting them from their digital marketing effort. When people are looking for good videographers, they often look at bloggers and online ads to get the right kind of person that will suit their needs. Therefore, getting the right kind of communication of what you do, and selling yourself online helps win more clients. Additionally, if there are websites that review your kind of work do share your best work and ask them to showcase it on their site.
6. Learn Editing: Anyone with a camera is not someone that can create an effective real estate video. There are important decisions to make on what to angle and how to create the video. However, the other task is where editing it right comes in. Do get all the tools and resources in line and learn how to use the editing tools to get the right kind of edits for all the videos. Learn the techniques of decluttering the video, adding background music, captions, and colors, and more.
7. Budgeting: It is very important to know that costing must be right. Know what is expected from the client, and price the entire process appropriately. Charging too much will turn potential customers away from your business. On the other hand, if you undercharge for your work you will not be able to make your business profitable. It is, therefore, most important to budget it right and also tell them why certain costs exist. Have an open conversation on why you are charging what you are intending to charge.
8. Stay competitive: Always stay competitive. Real Estate video work is a very competitive business. There are some things that you must do to stay ahead of your competitor. This includes things like studying the audiences, creating high-quality videos, keeping a tab on the competitors, keeping it human, keeping the important things in mind. There are many things that you can do to stay competitive.
9. Add testimonials: When you get good feedback from happy customers, encourage them to add reviews and testimonials. A testimonial from people, especially influencers and influential people helps you gain a lot more traffic to your website. This will lead to more conversion at the end of the day. When you get them to comment and get their permission to display it, more people are likely to be influenced and approach you for work.  
10. Provide options: The more variety you have the more the chances you will get as a real estate video work. There are different types of videos and different tools, and different kinds of recordings that you do. Slide shows, virtual house tours, documentary-style videos, and more. Providing all kinds of options with different budgets helps potential customers choose and make the choices that they want, based on their budget. Blend with the client’s needs and you will see more clients coming your way. 

The real estate video business is indeed booming right now. However, you getting a piece of the pie will require you to do a few things. Also, it will require you to be part of the competition, yet be different. You will need to be able to convince your potential customers that they did well coming to you. You will need to stand out of the crowd that is in the real estate video editing industry right now. You will need to increase your techniques to serve your audiences. As anyone in the business knows, you are as good as your last video so make it count.    

Also read,

5 Reasons To Outsource Your Real Estate Video Editing

Why Do Wedding Studios Consider the Outsource Wedding Video Editing Path?

The post 10 Ways to Win More Real Estate Video Work appeared first on Studio Moguls Media Outsourcing.

It is normal to discuss with your videographer the length of the wedding video. However, it is totally your decision to make the wedding video as short or as long as you want. How long a wedding video is, usually, depends on the ‘type of wedding videography’. There are multiple styles available, some of which are:

Types of Wedding Videography: 

Highlights: Highlights are usually covered in 3-5 minutes. This kind of video includes only the best moments from the ceremony. Video editors add magic to highlights by adding filters, music, and voice-over narration, just to enhance the excitement amongst the audience. 

Short Film: Short films are typically covered in 7-10 minutes. It’s a candid representation of the wedding day that includes all the beautiful facets. Short films are mostly designed to share it over social media channels. 

Documentary Style: Documentary style wedding videos are longer, anywhere between 60 to 90 minutes. This style might include short interviews of friends and family people narrating the couple’s story and more. Of course, it covers other moments of the couple leading to the celebration and more. 

Cinematic Style: Cinematic style wedding video includes all dramatic elements. Aerial views, slow-motion, narration, and dialogues just like any featured film have. It could go up to 60 to 120 minutes. You must only hire the best wedding video editor if you want an impactful cinematic style video.  

Pre-Shoot Video: Pre-shoot is a short photo or video session that is released about 2-3 months before the wedding. These videos are usually made as part of an invitation that is sent across to guests. It typically includes romantic photos and videos along with “save the date” requests. 

Wedding videos let you see stuff that you might have missed in the process. Possibly that is why wedding videography is the best way to capture a special event. So, it’s a great idea to have a clear conversation with your wedding videographer and editors about your preferences. Ask them the following questions:

• Ask for the availability of the dates
• Their experience in filming wedding videos 
• Videography style they have been filming
• What they usually cover at a wedding
• How many people will accompany the videographer?
• Will video editing service be included in the package?
• Do they have all the required types of equipment?
• How long they will take to edit the video
• Pricing

Other things that should be considered when deciding the length of the wedding video includes:

Things to focus on: You would like to tell the person that is going to shoot on what is the most vital part of your ceremony. Often you have multiple events at the wedding. As much as all of them are required, there could be times that are more important to you than others. Also, even with details on how to cover it and what and who you want to provide coverage to. Be it vow recitals, first kiss, the tying of the thali, the saath phere, the sangeet, and more. All of these are important events at your wedding and need to be covered. 

Different places to share it: With the different kinds of changes in how you share your videos you will need to ensure that your video person knows how to create and edit it. This means that if you need a video that can work on different platforms and where you want to share it. This will help prepare the right kind of recording. This will determine the right kind of shorts and preplanning of what kind of angles the videographer should use. Be it the couple getting prepped for the big event, the altar, the program, the conversation, and more. What you want to cover is what you should record, however, where you want to display it also matters.  

The number of days: There are many rituals that every wedding goes through. However, you would need the videographer to focus on events based on multiple factors including the budget and the length. If your wedding is for a few days, the less the number of hours of the video there will be to edit. Alternately, if your wedding is for more days, the filming and video editing will take longer. 

 Types of edits: Your personal videographer will certainly be an important aspect of your video editing. How long your speech is will also determine the length of the wedding. Personally written wedding vows can be inspiring to revisit as a couple. Often people include poems in their wedding vows to make it even more special. The editor should know to cover it in the right manner. The angles of the couple responses, the guests’ responses to the vows are required to be captured and edited accordingly.

Editing your video: Editing a wedding video is one of the important aspects of deciding how long your wedding video should be. A video that is edited by a good editor makes for a good film to watch and share. To remove background noises, add important conversations, recording speeches correctly, getting the right short, replacing the murmurs with good music, all help make the video more interesting. One can think of a wedding video like a movie. If it is interestingly edited, you would want to come back to it to see it over and over again. 

The power of video at a wedding cannot be denied. Videos and photographs give you a whole new way to cherish those moments. So, do take the time to consider the kind of video you want for a special event. Also, make sure you are comfortable with the wedding video editor so that you are part of the entire process. Always remember the length of the video is not so important as much as it is to cover the special moments. So, do your research and outsource video editing service providers that are experienced in the field.

Also read,

Why Do Wedding Studios Consider the Outsource Wedding Video Editing Path?

Top 5 Reasons to Outsource Video Editing

What is the average cost of a wedding videographer in the US?

The post How long should a wedding video be? appeared first on Studio Moguls Media Outsourcing.

These days, many people like to take virtual tours of the offered property before visiting the house. A virtual tour helps them get a perspective of the house, the general area, also get information quickly and easily. It tends to be easier to access them from the comfort of their own home, get a sense of how the house is structured, and then take the next step and make a personal visit.

Real estate owners are busy people, and not many can generate a professional video that sells. By hiring real estate video editing professionals you can bring true value to your property.

What do Real Estate Video Editors Do?

Real estate video editors usually offer various editing services. Here are some of the following things video editors do:

Declutter Footage: Videographer usually captures areas that sometimes do not belong to the property owner. They also include extra minutes that increase the price but add no value. Video editors carefully remove unwanted or unclear footage to make it more effective and selling.

Sequencing: Sequencing is very important no matter if it is a wedding video editing or any commercial video editing. Editors deliberately sequence property shots from raw footage provided by the property owner. It makes the video run smoothly without any setback.

Stabilization: Shaky and unstable video put off the potential customer. Especially, videos that are taken from drones turn out to be unstable. Video editors work on making it stable and high-resolution video that brings value to the residential or commercial property.

Correction: Many times the video is shot well, but the certain area may look dreary. Also, sometimes the captured shot has defective pixels. So, colour and pixel correction becomes imperative. Video editors correct colours and pixels to throw a spotlight on key features of the property.

Effects: Video editors have the expertise and resources to enhance the overall quality of the video. These include extra effects such as 2D/3D, sound effects, removing background noise, sharpening images, upscaling, and more. They try all possible ways to make your video high quality and engaging.

5 Reasons To Outsource your Real Estate Video Editing

Cost-Effective: It takes a lot to create a perfect video. Apart from the recording of the actual video, many editing requirements need specific tools, software and expertise. Learning to use and control these tools takes time, effort, and energy. As a real estate entrepreneur, you are better served outsourcing real estate video editors that know this job and can give you a good outcome easily. Moreover, these outsourcing companies have great customized pricing plans to suit your budget. Professional editors also make sure to utilize all the features and resources available, so that you do not compromise over quality for the price.

Expertise: There are many aspects and things that go into real estate video editing. Just some things include shot sequencing, getting the right kind of drone footage, making the footage crisp and informative, enhancing the video, doing colour correction and more. All of this takes time and expertise. Organizations that deal with real estate video editing typically have their teams ready and raring to go to help you make the best version of the videos you may need. Additionally, you would need to find the right kind of videos to post on different platforms. These experts make various edits that are suitable for different social media channels. Also, these editors are aware of the latest trends and behaviours of customers, so they produce the most competitive real estate videos.

Time-efficient: There is an urgency that prevails in the space of real estate because the good property gets lapped up based on its location and availability. Therefore, to protect your property as one of those you will need to be efficient with how you display your real estate in real-time, so you are prioritized over others. Back in the day photos were used but in these times one looks for a more in-depth analysis. Along with that, they look for detailed information on the size of rooms, what they are made off and information such as that. For all of this to be included in the video, you need an editor that can provide all the information in. Instead of having to start from scratch, it would be easier if you just hire a real estate video editor. The Real estate video editing service person can provide time to time updates and can be more efficient because they are more aware of the content and the products that they use.

Return on Investment Footage: There are enough people that think that they can make attractive videos. However, we cannot get enough return on investment as far as footage is concerned. The right angles, the lesser time it takes with professionals, the right kind of background are all important aspects. All of this when given to the experts will ensure that the money you pay to the people that have the expertise will provide better returns on investments. There will be a less of edits and rethinking thereby decreasing the amount of money one needs to invest in footage recording, planning and post-editing. Creating effective videos is easier when the plans on what to do, how much to spend, and what to expect are better when things are better planned and the returns are better.

Experience: There are enough references to show that people are moving towards real estate outsourcing companies to get the right kind of look. The reason for this is that more people want to look at high-definition good looking videos, to get the right look. A video that looks better gets better eyeballs. As more people start posting videos, the quality of the video, the accessibility of the video, the contrast, the taping will all make the difference. After all, the content is king. All that you can showcase in your work in a video will derive better eyeballs. This takes planning which comes with experience, it takes first creating a script, identifying angles, visiting the sites, and getting a sense of what one wants to sell. That is what real estate video editing outsourcing experts bring to the table. An ability to handle it.

There are many reasons we could use video editing services. One of the most important reasons is because they are good at what they do and that is why we pay for them. They know how to produce the product you believe in the best possible way. These are people that know what to do. Professional real estate video editing and editors can make things feel real.

They produce videos of properties that can be shared in multiple platforms and formats to reach the maximum number of people. They have the acumen to find out what to showcase and how to make your product sell. Editors are skilled people that convert your raw footage to video files that capture buyer’s emotions.

If you are a real estate vendor and know that your property is worth the sale, you know that you have to be owned or rented by people that are worth the space you are selling. The video editing for real estate will attract the kind of customer you want to attract. It is all about messaging and that starts with your brief. However, the execution is what makes the editing a lot of work that you should leave to the best video editing experts.

Also read,

Why Do Wedding Studios Consider the Outsource Wedding Video Editing Path?

Top 5 Reasons to Outsource Video Editing

What is the average cost of a wedding videographer in the US?

The post 5 Reasons To Outsource Your Real Estate Video Editing appeared first on Studio Moguls Media Outsourcing.

You’ve got great content but when it comes to editing, let’s say that you’ve got no filter. And while that’s a great thing in many cases, it’s starting to take a toll on your content. You tend to keep hours upon hours of footage at the ready, and after trimming only ten minutes’ worth, you deem your material worthy for upload.

It goes live and the hours fly by, but your content stays stagnant – no hits, no trends, and pretty soon, you’re calling your friends, family, and anyone who’ll listen to watch your videos. The ones that do love following along with your exciting life! But they tend to click out before they get to the right parts – and with each video being over a half-hour long, who can blame them?

Not to mention, by the time you’re done filming, you’re tired. You don’t want to see yourself on screen anymore and, well, the LAST thing you want to do is see yourself on screen over and over again with the hopes that with each cut, your content improves! So your laptop’s becoming a video graveyard, of sorts, each carefully-curated concept dying a slow, painful, and tedious death as it sits, neglected, for days, months, and sometimes even years.

Luckily for you, objective editors are a few clicks away, and while you’re skeptical that they don’t know every intricate detail about you and your life, the truth is, that might be for the best!

In the beginning, the process is a daunting one – what if this valuable content that you’ve so particularly collated transforms into something else entirely? What if you don’t recognize your videos and, worst of all, random cuts and sound effects make the video into precisely the opposite of what you’ve hoped for? Well, if you’re relying on a professional, chances are he or she will be able to assuage those fears with their work alone, relying on your input every step of the way to ensure that your content continues to reflect you, your brand, your business, and the purpose that you created the video for in the first place. 

If those insecurities sound like you, never fear. Here are a few reasons why outsourcing the job of video editing is the way to go:

Continue to focus on creating content:

Video editing, many times, is the thankless offshoot of what you’ve always been striving for: content creation. It’s no secret that ten minutes of footage can take hours to edit and that disparity increases as your footage lengthen. By getting an editor on board, you can spend your time continuing to create content and investing in simply ideating what’s to come.

1. Strike a balance between subjectivity and objectivity:

As a creator yourself, it’s hard to remain objective. Some creators love everything they record, simply because they know the effort it took to capture those moments! Others come out of each endeavor with almost zero usable footage because, well, they’re way, way too harsh on themselves. 

As a third-party, an outsource video editing service company can highlight the best of your content while filtering through video and audio that, while close to your heart, may not be aiding your content output in any manner. With a trained eye, the video editor of your choice will help you turn your vision into the perfect video!

2. Stay versatile and scalable:

Like a bland diet, bland video content can become unpalatable if not edited the right way. An objective and fresh perspective can ensure that your content stays diverse, even infusing a series of videos with tiny twists and turns to keep it engaging! Also, the tedious process of video editing becomes even more so with each new cut and repetition. If you need steady output – which most content creators do – an editor can attest to keeping your content output regular and timely rather than falling off the wayside and losing both views and videos in the process.

3. Provide a multifaceted approach:

In your hunt for a video editor, there’s a good chance you’ll find someone that has impressive insight as a digital marketer and analyst as well. Often, through their own work experience, an editor will gain an understanding of what types of videos click with given audiences.

Using the knowledge he or she has accumulated, your video editor can help certify that your content not only reflects your authentic voice but also reaches the right audience. A passionate video editor will sometimes even inspire you with creative and fresh marketing ideas that can take your content beyond the boundaries you had initially envisioned for yourself!

Once you’ve decided to hire a video editor or video editing company, the world is your ocean. With sites like Upwork and Fiverr, there’s no shortage of video editors across the globe, waiting to take on their next project and engage with your content in the process. The challenge awaiting you now is: how do you choose?

This is where quality control comes in. For the hundreds of video editors out there, some know their job, inside and out. To filter through the noise, here are some characteristics you should look for when outsourcing your content to be edited:

4. Creativity:

Video editing, just like video producing, is all about telling a story. What engages your audience and, more importantly, how do you keep them engaged and invested in the story you want to say? In this respect, make sure you find an editor that understands the elements of a good story and can envision a masterpiece that captures your attention at the end.

5. A diverse range of skills:

A video editor is much more than a cut-and-paste machine, of course. Often, editing can encompass a plethora of industries, from post-production techniques to audio streaming, special effects, and graphic design and illustration. Using your video editor as a one-stop-shop can work to your advantage, especially if the editor is well-versed in techniques such as stop motion graphics and pop art! Not only does this keep your audience interested, but it also makes your content stand out amidst a world of videos out on the Internet today.

6. Passionate curiosity:

When you’re talking about your content, is your video editor listening? Or are they merely jotting down keywords, hoping to treat your inputs as a checklist to producing what’s expected? Working with a passionate editor that’s as enthusiastic about your journey and your image can make sure that you create a video that’s truly memorable, both for you and your loyal audience and clientele.

7. Quick learner:

As in any creative profession, vision is king. And when you’re the caption of the ship, you’re in charge of making sure that no matter what, your vision shines. By choosing a video editor that learns quickly and communicates effectively, you’ll eliminate time often wasted explaining things multiple times over and can be rest assured that with the editor’s understanding, skill, and insight, your video will turn out picture-perfect.

8. Experience:

Hiring a first-time editor on a big project or passion project is probably not the most excellent idea. Of course, everyone starts from somewhere, and sometimes you can find talent in the most unlikely of places! But if you’re inclined towards someone a bit raw and new to the business, kick things off with a smaller project or contract. Once you ease into the professional relationship and can assess whether this individual is actually what you’re looking for, you can trust this editor to handle some of your most cherished work.

9. Video impact:

Unfortunately, in the rat race of social media, numbers tend to play a significant factor in how well content performs online. In the world of video creation, editing can be the make-or-break trait that transforms a video from routine to viral, only with a few design elements! When researching the editor that you’re hiring, don’t forget to look into a bit of their previous content and see whether you, as an audience member and content consumer, are buying in. Chances are if their videos work on you, they’re a good fit to get your videos out there.

10. Deadline adherence:

Everyone gets busy, but if a video editor is willing to take on your workload, one of the most crucial aspects of a successful business relationship is sticking to a schedule. Their job might be time-consuming and tedious, but don’t be afraid to set specific expectations that must be met. Otherwise, your video will remain a home movie, waiting to be seen by your audiences.

The task of searching for a video editor can be a daunting one. Hopefully, with this quick guide, you can wade through the waters of editing resources to find the right video editing service professionals that will help your videos transform and blossom! 

Also Read,

Why Do Wedding Studios Consider the Outsource Wedding Video Editing Path?

The Ultimate Guide to Wedding Video Editing.

Top 5 Reasons to Outsource Video Editing.

The post How to Choose the Right Outsource Video Editing Service Company? appeared first on Studio Moguls Media Outsourcing.